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There are many reasons to use snail mail to reach a large number of people. You can get a lot of information out to a large number of people fast. It’s also a way to get your information to your people in a warm and personal way, as well as to get your mail directly…

When it comes to both communications and marketing practices you’ll find that the challenge is getting information out to a large amount of people in a short amount of time. The obvious solution to this problem came in the form of the internet, especially as people began to engage in a various email campaigns. This…

Your mailing campaign is finally ready to go. You have your leads, your envelopes, and you have your mailing fulfillment plan ready to go. But before you write your final copy, you might want to consider how to get the most from your mailing campaign by catching the eyes of your recipient. You don’t want…

If you are planning to set up an effective direct-mail campaign, you should keep in mind the right format to stir a high level of interest in the mind of your prospect. Finding the best format, offer, budget and niche can be critical.  To save you time and money,  we have listed some popular formats…